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Get ready with me (GRWM) ideas

Get ready with me is exactly what it sounds like — you talk to the camera while getting ready for something, doing makeup, an outfit, hair, or a shave. But the getting-ready is rarely the point. GRWM works because it feels like a friend talking to you while they do their thing, and that intimacy is hard to fake in any other format. Viewers can half-watch while doing their own routine, which makes it easy to keep playing, and the talk track — a story, a hot take, advice, a Q and A — is usually what actually carries the video. That's the format's secret: the routine is the backdrop, your words are the content. It suits any niche, because the getting-ready can be for a first date, a night shift, a job interview, or the gym. Bring something real to say and GRWM turns a routine you'd do anyway into content.

Ideas you can film today

  • Get ready for a first date and share your best dating advice as you go
  • Get ready for a job interview and talk through how you prep and calm nerves
  • Get ready while telling a full storytime start to finish
  • Get ready for a night shift and explain how you run your day backwards
  • Get ready for the gym and walk through your pre-workout routine
  • Get ready as a wedding guest and share your outfit-picking logic
  • Get ready while sharing an unpopular opinion in your niche
  • Get ready for a big presentation and how you handle the nerves
  • Do a get-unready-with-me nighttime routine and reflect on your day
  • Get ready for a concert and build the look to match the show
  • Get ready as a new parent, chaos and interruptions included
  • Get ready for a travel day and your airport-comfort strategy
  • Get ready on almost no sleep and keep the talk brutally honest
  • Do a men's version — shave, outfit, and your grooming basics
  • Get ready for your first day at a new job and your first-impression plan
  • Get ready while answering the spiciest question from your comments
  • Get ready for a photoshoot and what you do to feel camera-ready
  • Get ready while honestly reviewing every product you're using
  • Get ready for a festival with a bold look and a packing rundown
  • Get ready while ranting about a hot topic in your field
  • Get ready for date night after years together and what keeps it fun
  • Get ready while breaking down a news story in your area of expertise
  • Get ready while giving the relationship advice people always ask you for
  • Get ready for graduation and reflect on the last few years
  • Get ready on a hard mental-health day and keep it real
  • Get ready for a networking event and rehearse your elevator pitch out loud
  • Do a budget edition using only drugstore products and share your finds
  • Get ready for a themed party and show how the look comes together
  • Get ready for a workout class and run through your gym-bag essentials
  • Get ready while sharing the career lessons you wish you'd learned earlier

Making this format work

  • Lead with the talk, not the routine. Open on the most interesting thing you'll say — the story, the hot take, the advice — so people stay for you, not your foundation.
  • Look at the camera, not the mirror, when you deliver the key lines. Eye contact is what makes GRWM feel like a friend talking straight to the viewer.
  • Keep the getting-ready going the whole time. The multitasking is the format's magic — a hand always moving reads as effortless and keeps the frame alive.
  • Write three to five talking points before you start so you're never filling silence with 'um' while you figure out what to say next.

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Frequently asked questions

Do I need to be good at makeup to make GRWM videos?

No. The getting-ready is the backdrop, not the point — the talk track carries most GRWM videos. Plenty of them are just an outfit, a shave, or a basic routine while the creator tells a story or shares advice. If makeup isn't your thing, get ready however you actually do and put the value in what you say.

What should I talk about in a GRWM video?

Anything with substance — a storytime, an unpopular opinion in your niche, advice people ask you for, a Q and A, or a breakdown of something happening in your field. Write a few talking points before you start so you're not stalling. If you're short on angles, ReelTok can brainstorm video ideas for your niche so you always have something ready.

How long should a GRWM video be?

As long as your talk track stays interesting and no longer. Many run one to a few minutes since the format supports it, but the routine shouldn't pad the runtime. Watch time is what matters, so if the story wraps before your makeup does, end the video — don't stretch it to match the getting-ready.

More ideas: video ideas by niche, all video formats, or the free hook generator.