How do you pin a comment on TikTok?

Short answer: Open your video, tap into the comments, press and hold the comment you want, then tap Pin. As the video owner you can pin up to three comments to the top. Pinning your own comment is a free way to add a hook, context, a call to action, or a link — the first thing every viewer reads.

How to pin a comment

Open the video you posted and tap the comment count to open the comments.
Press and hold the comment you want to pin.
Tap Pin from the menu that appears.
To remove it, press and hold again and tap Unpin.

You can pin your own comment or a viewer's, and TikTok lets the creator pin up to three at the top. Pinned comments sit above the rest of the thread, so whatever you put there is the first thing people read after the caption.

Use pinned comments strategically

Post your own comment with a follow-up point or a call to action, then pin it to extend your hook.
Answer the question everyone asks so you stop repeating yourself in every reply.
Drop the context or link viewers keep asking for right where they'll see it.
Pin a great viewer comment to spark more replies and steer the conversation your way.

A pinned comment is prime real estate most creators waste. Treat that top slot like a second caption — use it to extend your hook, seed a debate, or point people to your next step.

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How do you pin a comment on TikTok?

How to pin a comment

Use pinned comments strategically

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